Zynstra research reveals challenges in retail store IT environments

Zynstra commissioned independent survey specialist Censuswide to gauge the environment in which retailers operated, the challenges faced and the role that technology plays throughout the store network.

Find out what IT Professionals across the US and UK had to say about the inherent challenges faced today when dealing with innovation, efficiency and security. At a time when the modern consumer has never had it so good, the key to success boils down to how retailers can deliver a consistently good customer experience and the technology required to achieve this.

Retail respondents included grocery, fashion, department stores, home & DIY, electricals, health & beauty, general merchandise, entertainment and sports & leisure.

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