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Board of Directors

Nick East
Nick East, CEO

Nick is co-founder and CEO of Zynstra, leading all aspects of the business worldwide.

Prior to Zynstra, Nick was General Manager for the “OSS” business at Amdocs, leading a global team of over 500 people, driving the strategy for the company and working with over 100 telco customers worldwide.

Nick previously led the engineering team for Cramer, a successful software vendor in the telecoms space, joining in the start-up phase before first product release and working in technical and business management roles through the following 8 years prior to acquisition by Amdocs. Roles included responsibility for R&D, Support and Product Management organisations.

Prior to Cramer, Nick worked in data communications products and services for the National Computing Centre, during which time he worked extensively in the US for the Department of Defence and their product vendors.

Nick East
Dave Ettle, Chief Technology Officer

Dave is co-founder and CTO of Zynstra, responsible for the technology roadmap, architecture and product development organization.

In his previous role, Dave was SVP Product and Technology, responsible for all product development, product management and customer support for the OSS Division of Amdocs.

Prior to this, Dave joined Cramer early in the company’s evolution, leading and growing the product organisation from the development of the first product release, and becoming part of the Cramer executive management team. Dave owned the creation, roadmap and strategy for more than ten products across five major releases, along with the build and growth of the onshore and offshore product and support teams.

Before joining Cramer, Dave spent 14 years in real-time software development and consultancy with one of the UK’s most successful private software houses, IPL.

Nick East
Brian Buggy, VP Products

Brian is co-founder and VP Products at Zynstra, responsible for the vision, strategy and roadmap of the Zynstra product suite.

Previously, Brian was VP OSS Strategy at Amdocs, and a thought leader and trusted advisor at the most senior executive levels with telecoms customers, industry forums and analysts. Brian’s industry knowledge led him to key roles in corporate strategy process, including evaluation of mergers and acquisitions in the telecoms software domain.

Prior to Amdocs, Brian was the first employee at Cramer, and a driving force in most of the key customer engagements throughout the growth of the business, holding a global role in key pre- and post-sales customer activities.

During the growth of Cramer, Brian held roles leading delivery, product management and technical sales organisations.

Prior to Cramer, Brian held technical roles at Siemens Databit and IPL.

Nick East
Andy Burton, Non-Executive Director

Andy is Chief Executive Officer of Tryzens Group, an eCommerce Systems Integrator and IT managed services firm specialising in solutions for the Retail market. Prior to this, Andrew served in an interim capacity as Chief Revenue Officer for Zynstra, driving the early stage go-to-market strategy for the company. Having worked in Executive roles in the technical sector for over twenty years he was formally Chief Executive of Fasthosts Group, the UK-based web hosting and Cloud Service Provider from 2009 to 2013 and held the same office as Chief Executive of Centennial Software, from 2004 until its acquisition by FrontRange Solutions in 2008. Andrew also held Executive Director roles at Securicor, Chubb, Baltimore Technologies and Clearswift.

In addition to his Non-Executive responsibilities at Zynstra, Andy is also the Non-Executive Chairman of Concorde Solutions and a Non-Executive Director of Outsourcery plc where he Chairs the Operational Risk committee. He was the Founder of the influential Cloud Industry Forum.

Nick East
Jon Craton, Non-Executive Director, Chairman

Jon is a founder investor in Zynstra, and a non-executive member of the leadership team.

He brings to the business over 25 years of experience in the software and communications industries. His technical background combined with extensive experience of sales, marketing and general management allows him to make a substantial contribution to Zynstra’s success.

In 1996 Jon co-founded Cramer and was CEO of the business for 6 years, leading the company through two stages of VC financing that raised over $27 million of capital for the business. Thereafter he was a senior executive with the company until its sale to Amdocs in 2006 for $425m in cash.

Since then Jon has been an angel investor, advising a variety of companies in the technology sector.

Nick East
Don Gibson, Non-Executive Director

Don is a founder investor in Zynstra, a non-executive director, and board member.

In 1996 Don co-founded Cramer and was CTO of the company throughout its evolution and sale to Amdocs in 2006.

Don is widely respected as a visionary and technology leader. He was instrumental in driving the thought leadership behind Cramer’s success, changing the way service providers perceived, managed and provisioned their most expensive asset – their network resources.

Don supports the Zynstra team at board level with both technology insight and strategic direction.

Nick East
Frederic Lardieg, Non-Executive Director

Frederic is member of the Octopus Ventures team, responsible for sourcing, executing and managing venture capital deals and focuses on investments in mobile, internet and digital technologies. He joined in 2012.

In 2000, Frederic was one of the early employees of Digital Rum, a start-up that raised more than $20 million from leading European and US venture capital firms. The company sold mobile commerce solutions to major European telecoms companies, expanded in three countries and grew to more than 100 employees. Digital Rum was acquired by Velti, a mobile marketing company in 2006.

Before Octopus, Frederic worked at Vodafone Ventures, the venture capital arm of Vodafone, where he led investment in Vouchercloud, the leading mobile couponing player in the UK. Frederic’s experience includes working on corporate strategy for Sony Ericsson, now Sony Mobile.

Frederic has an MSc in Industrial Engineering and an MBA from INSEAD.

Advisory Board Members

Nick East
Bridget Karlin - Managing Director, Internet of Things Group, Intel Corporation

Bridget Karlin is the Managing Director of the Internet of Things (IoT) Strategy and Integrated Products Division at Intel Corporation. She is responsible for Intel’s IoT Platform and Product Portfolio Marketing and for managing the IoT commercialization and product marketing across Intel’s silicon, software and services assets, including development of strategic business objectives, driving industry and partner alignment to deliver foundational IoT technologies for IoT solutions and services.  Bridget also works closely with government agencies and organizations to influence policy and programs that leverage IoT to deliver value through business and social transformation across a global marketplace.  Bridget is an authorized spokesperson for Intel, and provides critical company updates and briefings to media, industry and financial analysts, and members of Congress.  She has been featured in the Wall Street Journal, USAToday and appeared on FOX Business’ Opening Bell, TheStreet, CBS and The Deal.  Bridget is a recipient of the 2016 IoT 5G Industrialists and Innovators award, the Malcolm Baldrige Software Quality award, listed in the top Fast 50 Tech CEO’s, and recipient of the BellSouth Technology Innovator award.

Prior to Intel’s IoT Group, Bridget served as the General Manager of the Intel Hybrid Cloud business, managed Intel’s Datacenter Software portfolio and has held executive management positions with CompuCom Systems Integrator, KPN/Getronics, Redleaf Venture Capital, Union Bank, and was President and co-founder of Thinque Systems.  She serves on the advisory board of Zynstra, a UK cloud-based software company, and on the CTA/CES Board of Industry Leaders.  Bridget brings over 25 years’ experience in building successful technology businesses and driving innovation.

Nick East
Hans Robertson

Hans Robertson co-founded Meraki in 2006 and served as its Chief Operating Officer and VP Product. Cisco purchased Meraki in 2012 and Hans continued to build the Meraki business whilst a VP at Cisco until 2015. Before Meraki, he was in sales and partnerships at VMware and led the product team for a storage virtualization system at EMC. Hans began his career as a business analyst at McKinsey & Co. He holds an S.B. and M.Eng in computer science from MIT.

Nick East
Tom Vari

Tom is a veteran of the Information Technology field of more than 40 years. He was a professor of Computer Science and Mathematics at York University in Toronto for 25 years and has consulted to major corporations in Canada, the US and the Carribean.

He joined Rogers Cable in 1997 as CIO and was responsible for all applications delivery and architecture and innovation for Rogers Communications, from where he retired in 2011. Tom has served on a number of advisory boards of technology companies, as well as a number of boards of directors of non-profit organizations. Tom did his graduate studies at Cornell University.

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